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Thinking out loud about AI in the enterprise.

Research-backed perspectives on what's working, what's failing, and what most people are getting wrong.

Where AI Won't Work

Everyone wants to tell you where AI creates value. Almost nobody talks about where it doesn't — and why deploying AI in the wrong places is worse than not deploying it at all.

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Why AI Training Alone Fails

84% of companies haven't redesigned a single job around AI. They're training people to use new tools — and sending them back to workflows designed for 2019.

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The Judgment Gap

The best AI users aren't the best prompters. They're the people who know what good output looks like and can spot when AI is wrong.

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